H&M Beauty Spa & Nails
Redefining luxury wellness through thoughtful branding and digital experience
Client Overview
H&M Beauty Spa & Nails is a luxury wellness destination that specializes in a wide range of personal care services, including skincare treatments, hair care and shampooing, eyelash extensions, tattooing, and nail services. Located in a competitive beauty market, the brand needed a full visual identity and cohesive online and offline presence to stand out and attract a loyal clientele.
Our Role
Full-Service Branding & Creative Support
Brand Identity & Physical Design
We crafted a complete brand identity that reflects both luxury and approachability, perfectly aligned with the spa's wide service offering and diverse clientele.
Brand Creation
- Logo design – Elegant, clean, and versatile for all platforms
- Color palette and typography – Soothing tones with modern accents
- Visual guidelines – Ensuring consistent brand application
Spa Aesthetic & Interior Support
Our branding extended into the physical space with creative direction for interior elements, signage, and promotional displays to ensure brand alignment from first impression to final service.
Digital Presence
Website Design & Development
We created a modern, user-friendly website that mirrors the spa's in-person experience—clean, calming, and easy to navigate.
- Service breakdowns for all treatments
- Online booking integration
- Mobile-responsive design
- SEO-optimized content
Social Media Assets
We developed branded content to support their presence on Facebook and Instagram, helping attract new clients and maintain visual consistency online.
Tools & Platforms
Figma
UI design and brand guidelines
Adobe Creative Cloud
Logo design, social and print assets
Next.js
Website design and CMS customization
Social Media
Content creation and management
Results & Impact
A strong and cohesive brand from the ground up
Increased client trust and brand recognition
Professional web and social presence aligned with business growth
“Everything—from our logo to our social media—looks and feels like the spa we dreamed of opening. Our clients love the look, and it makes us proud every day.”
— Owner, H&M Beauty Spa & Nails
Ongoing Partnership
We continue to support H&M Beauty Spa & Nails with ongoing digital content creation, promotional design, and website maintenance to keep the brand fresh and aligned with client expectations.